Discover how hotels are transforming guest loyalty through technology in Stephen Marshall's insightful article on Hospitality Today. By blending high-tech solutions with a personal touch, hotels are not just reacting but proactively engaging with potential guests. Advanced AI databases allow for deeper insights into guest preferences, enabling targeted marketing that feels personal and timely. From tailored email campaigns to exclusive experiences, technology is helping hotels create genuine connections that foster lasting loyalty.

Dive into the full article to explore how technology is reshaping the hospitality industry's approach to customer relationships. Read the full article here.